4 Vital Reasons Why Your Home Isn’t Selling


Sometimes, one of the most difficult and enduring parts of the home selling transaction is the waiting game. Depending on your location, housing trends, and other factors, your home may sell in a matter of days, or not for months. Knowing this, there are certain things that are in your control, and that should be at the top of your list of priorities.

Taking careful consideration of the things listed below, you’ll find the answers to why your home isn’t selling


1) The Price is Too High

Often times, our ambitions can sometimes overlook plausible and realistic outcomes. Of course we want the highest price for our homes, but it is crucial to consider average prices in your area to find the sweet spot.

A proper real estate agent will always be able to help you with this part of the transaction. By looking at local trends, market patterns, and identifying key selling factors in your home, you can set a price that is both realistic and profitable.


2) Not Enough (or Good Enough) Homestaging

One key reason of why your home isn’t selling could possibly do with the homestaging. For those who aren’t the most decor or design-oriented, this can sometimes be a difficult phase in the selling process. Proper staging can really bring out the value of your home, and can help in selling your home quickly, and for a higher price.

Another reason why having a trustworthy and experienced real estate agent comes in handy. Your realtor should not only help, but even takeover, the homestaging process as you see fit. By doing so, agents can often provide crucial insight about key touch-ups and affordable additions that will spruce up the look and value of your home.


2) Advertising is Subpar

When selling your home, the more awareness that is raised, the greater the chance of selling your home quickly. With the ushering in of online marketing, your home should be listed on almost every social platform, and actively advertised to get mass attention.

Your realtor should already have this component of online marketing in their strategy. In addition, they should couple this with heavy offline marketing for an even stronger effect.


4) Photos & Videos are Poor Quality

In line with the online factors mentioned above, having high quality media for your home is crucial. If you find that the videos and photos online aren’t high quality and show off the value of your home, chances are buyers will be turned away.

With 52 percent of first-time homebuyers starting their search online, the right photos and videos are vital to make a positive first impression.


Although the above are just a few reasons why your home may not be selling, it doesn’t mean that these are the only reasons. By working with an experienced and knowledgeable real estate agent, they can help you pinpoint specific areas that need attention, and work towards setting your home up for selling success.

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